Rapid digital innovation is no longer associated with just the private sector. Instead, digital transformation in the public sector evolved from incremental improvements to disruptive technologies. As a result, the last two years revolutionized the private and public sectors alike, changing how organizations communicate with their customers or constituents.
The City of St. Paul has a policy of "radical hospitality." Hear how the digital services team is building hospitality into everything they do, including their Zendesk implementation. Drew and Mary will answer questions on executive buy-in, channel usage, and a better way for the city to engage with their community.
You’ll leave understanding how to navigate a customer-first strategy with a universal approach. Not able to join us? Register anyway, and we’ll send you the on-demand link after the event.