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Wishes you a wonderful day

ARIVAL AND WELCOME

MONDAY, SEPTEMBER 8TH

Mark Burke is a host of exceptional ability. Studies show that a vast majority of guests attending events by Mark have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Mark Burke is a host of exceptional ability. Studies show that a vast majority of guests attending events by Mark have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Mark Burke is a host of exceptional ability. Studies show that a vast majority of guests attending events by Mark have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Mark Burke is a host of exceptional ability. Studies show that a vast majority of guests attending events by Mark have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Mark Burke is a host of exceptional ability. Studies show that a vast majority of guests attending events by Mark have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Roundtable discussions and product breakout sessions

Schedule item

Schedule description.

12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

Location: Blue Room

On what date does the event take place?

The event is scheduled for Wednesday, May 31, 2024.

OCTOBER 5  | BENCHMARK ARENA

 

Zendesk's

AI in Action: Tampa Bay

AI is already in your service operations. The question isn't if ; it's where to start.


This is your chance to see AI up close and personal. Join a select group of CX & ES leaders for an exclusive, invitation only look at live demos in Tampa followed by an exclusive Bolts game-day experience.

About AI in Action

AI in Action: Tampa is a curated, invite-only experience for a select group of industry experts & leaders. As volume climbs and teams are asked to do more with less, this focused session cuts through the noise and shows how CX leaders can scale quality service without adding headcount. You’ll see a live build and deployment of a working Knowledge Base & AI agent, plus you'll experience a great night of hockey as the Bolts battle the Flyers with fellow CX & ES leaders.

Gain insight into Zendesk's vision and strategy

Provide feedback on Zendesk's product roadmap

Network with Zendesk executives and your executive peers

Schedule

5:30 pm

Arrivals, Badges & Networking

You’ll arrive, check in, and settle in with a bite to eat and beverage prior to our session kicking off.

Location: Heritage Loft, Tampa Bay Club Level

6 pm

AI in Action: Live Build, Real Results

Join us for a live build and deployment of a working Knowledge Base and Agentic AI agent, and leave with a practical starting point for bringing AI into your CX Operations.

Location: Heritage Loft, Tampa Bay Club Level

7:00 pm

TB Lightning vs Philadelphia Flyers

Gear up for a clash between two relentless rivals as the Tampa Bay Lightning host the Philadelphia Flyers. You'll enjoy prime views of the ice, complete with first-class amenities and networking with top industry peers.

Location: Heritage Loft, Tampa Bay Club Level

Venue

Frequently Asked Questions

On what date does the event take place?

The event is scheduled for October 5th, 2026

Where is the event being hosted?

The event will take place at Benchmark International Arena, Heritage Lofts, 401 Channelside Dr
Tampa Bay, FL, 33602

Who is invited to the event?

Heads, VPs, and Directors of Customer Support, Service, and Experience, plus Support Ops and IT leaders shaping AI strategy.

Can I bring a colleague?

Seats are limited and reserved for confirmed guests.  Tickets are non-transferrable.  If you have a colleague you think would be interested, please ask them to register here. Only registered attendees will be able to attend the event.

What's the live AI build?

A featured segment where our team builds and deploys AI agents on stage; one part of a session focused on your broader AI starting point.

Do I need to build anything myself?

No, it's a live demonstration to watch, not a hands-on workshop.

What is the bag policy?

 

Bags larger than 12x12x12″ are prohibited at Benchmark International Arena. Large bags (not including small clutches) are required to go through an x-ray scanner prior to entry. Medical and parenting bags exceeding these sizes are permitted but are subject to additional search procedures. For hockey games, bags larger than 4x6x1.5″ are required to go through an x-ray scanner prior to entry.

How will I receive my ticket?

All tickets are mobile tickets and downloaded directly to your phone. No need to print or search through your emails - find them in your Ticketmaster App and save them to your mobile wallet.  Screenshots are not accepted.

I'm new to Zendesk and/or AI, will this event be relevant to me?

If you’re new to Zendesk or just starting your AI journey, don’t worry—our experts will be on hand throughout the event to answer any foundational questions and provide tailored guidance, so you’ll get value no matter your experience level.


You’ll leave the workshop with a greater understanding of how Zendesk can amplify impact for your organization—elevating customer experiences and business outcomes. You won’t want to miss it!

Where should I park?

For the quickest arrival and departure, we suggest the following parking garages and lots. You can pay to park as you arrive at most. First come, first served. We recommend booking your event parking in advance with JustPark.

 
Suite Holder Parking

Garrison Street Lot (suite holder parking ONLY)
- 0.3 mile (7 minute) walk to Benchmark International Arena
- Located south of S 12th St. off of Channelside Dr.


General Parking

Teal Lot

- 0.1 mile (3 minute) walk to Benchmark International Arena
- Located off of S. Morgan St. and Eunice St.


Foundation 2 Lot

- 0.2 mile (4 minute) walk to Benchmark International Arena
- Located on N. Jefferson St. and E. Brorein St.

 

Channelside Parking Garage

- 0.3 mile (7 minute) walk to Benchmark International Arena
or hop on the TECO Streetcar for a free ride up to Benchmark International Arena
- Located on E. Cumberland Ave. and S 12th St.


Tampa Convention Center Garage

- 0.3 mile (6 minute) walk to Benchmark International Arena
- Located off of S. Tampa St and E. Brorein St.

 

Florida Aquarium Lot

- 0.4 mile (9 minute) walk to Benchmark International Arena
or hop on the TECO Streetcar for a free ride up to Benchmark International Arena
- Located on east side of Channelside Dr. traffic circle, south side of the Aquarium Lot

How do I get to Benchmark International Arena?

Rideshare

Leave your car at home and avoid traffic by using Uber or Lyft! Rideshare guests can be dropped off in our 15-minute circle located just east of the intersection of Morgan St. and Channelside Dr. prior to the event. 

 

There are rideshare pickup locations for after the event at the intersections of Jefferson St. and Eunice St., Nebraska Ave. and Eunice St., Nebraska Ave. and Cumberland Ave. and Water St. and Cumberland Ave. There will be signage at these locations that says Rider Pick Up that will be placed by the city prior to the end of each event.

 
Teco Line Streetcar

Visit the Teco Line Streetcar website to check the streetcar schedule and download maps. Park and ride the streetcar to Benchmark International Arena for free!

 
Pirate Water Taxi

Hop on, hop off, repeat! Step aboard the pirate-themed water taxi to visit various stops.

 
Pickup/Drop-off Locations

Stop 3: Benchmark International Arena/History Center stop, located behind the Tampa Bay History Center

Stop 2: Channelside stop, located behind the Yacht Starship dock.


I can no longer attend in-person. How can I cancel?

Email dbedosky@zendesk.com to be removed from the guest list.

OUR TOP PICS

Agenda

A wealth of wisdom, wrapped up in one 90-minute show. Our agenda will tickle your brain and give you the confidence to take your customer experience vision into the future. Enjoy.

The long-awaited keynote

Zendesk CEO and Founder, Mikkel Svane, will talk about what’s on everyone’s minds: the future. Zero in on the Zendesk vision, and big and bright things ahead.

Product announcements

Here’s what’s bubbling behind the scenes. We reveal what’s new in the Zendedsk Suite and our Sunshine platform.

Our most Relate-able customer stories

Learn from exceptional businesses, with exceptionally practical knowledge. See what our partners do to succeed in customer experience—and how your team might do it too. Featuring Stanley Black & Decker, Virgin Pulse, Ada, MaestroQA, and many more.

Five big bets for the future of CX

Our crowd favorite talk returns. Zendesk CTO, Adrian McDermott, shares trends and opportunities around the corner.

After the main show, we invite you to curate your own journey. Handpick the sessions most helpful for you—whether that’s learning more about a specific product, chatting with Sales, or scheduling a demo.

The tracks

TRACK ONE

Know your Zendesk

Welcome to the wonderful world of Zendesk possibilities. Our straightforward sessions show you how to make the most out of our crowd pleasers: Zendesk for Service and Zendesk for Sales. Then, we unlock the modern employee experience.

TRACK TWO

Wise words on customer experience

This is thought leadership for thoughtful minds. Some very impressive experts reveal what’s on our customer experience radar for the year ahead. Don’t miss the trends and pointers that should be on yours. 

TRACK THREE

What's new at Zendesk

The new wave of customer support is here. We show you how to prepare for the future, with a little help from some new Zendesk updates. As a cherry on top, we’re making a special announcement. 

ARRIVALS AND WELCOME DINNER 

MONDAY, AUGUST 24TH

Arrivals by 4:00pm PDT

Registration

Welcome reception and dinner




FULL DAY MEETING AND EXCURSIONS

TUESDAY, AUGUST 25TH

Breakfast

Zendesk company and product roadmap discussion

Lunch

Roundtable discussions and product breakout sessions

Excursions

Dinner

MEETING AND DEPARTURES

WEDNESDAY, AUGUST 26

Breakfast

Roundtable discussions and product breakout sessions

Lunch

Departures after 1:30pm PDT



Travel

Zendesk will host your meals onsite, provide two nights of hotel accommodations, three nights for international travelers, arrange ground transportation to and from the hotel for attendees flying in and out of the Bay Area or nearby airports. 


Guests are kindly asked to arrange and cover their flights.

Travel

Zendesk will host meals onsite, provide two nights of hotel accommodations, three nights for international travelers, and arrange ground transportation to and from the hotel for attendees flying in and out of the Bay Area or nearby airports.

 

Guests are kindly asked to arrange their flights.

Hotel

Solage captures the relaxed spirit of Napa Valley with a setting shaped by natural beauty, wellness, and connection. It is a welcoming retreat where guests can unwind, recharge, and enjoy the charm of Calistoga. 

 

If guests would like to personally extend their stay or arrive early, a discounted rate of $645 per night is available pending availability. 


Address: Solage, Napa Valley - 755 Silverado Trl N, Calistoga, CA 94515

Hotel

Solage captures the relaxed spirit of Napa Valley with a setting shaped by natural beauty, wellness, and connection. It is a welcoming retreat where guests can unwind, recharge, and enjoy the charm of Calistoga


Address: Solage, Napa Valley - 755 Silverado Trl N, Calistoga, CA 94515


Kindly confirm your interest in the event and your commitment to attend by October 5th, 2026. Please note that this invitation is non-transferable

For more information, contact dbedosky@zendesk.com.

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Event content

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

11:15 Breakout tracks begin

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 1

Product solutions and roadmap

Hear about the latest updates and releases—and how they can help your business.

TRACK 2

Make the most of Zendesk

Our experts show you how to customize Zendesk to fit your business needs.

TRACK 3

Emerging trends transforming CX

See what’s impacting the world of CX and beyond, alongside the best in the business.

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

12:30 Lunch

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

13:00 Breakout tracks continue

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

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