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Lead the way with immersive CX

Our CX Trends 2023 Report shows why immersive CX is critical for businesses this year. The event will dive into the report findings, so you can start applying them to your business. You'll learn:

  • The world view as told by TrendWatching, one of the world's leading consumer trend firms
  • Live discussions on how immersive CX can increase CSAT scores, ROI, and strengthen customer relationships
  • Your questions answered in real time at our Ask the Expert panel
  • The latest Zendesk product demos
Agenda for CX Trends 2023; Zendesk

Speakers

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Prelini Udayan-Chiechi

SVP Global Digital & Regional Marketing, Zendesk

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Adrian McDermott

CTO, Zendesk

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Jack Roberts

Director, GMS Technology & Applications, Fabletics/Techstyle

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Vicki Loomes

Head of Trends, TrendWatching

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Caitlin Wood

VP of Customer Operations, ZeroFox

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Paulette Chafe

Director of Customer Insights and Research, Zendesk

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Joey Edwards

Senior Customer Insights Manager, Zendesk

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Lauren Hanson

Group Manager, Product Marketing, Zendesk

CX Trends 2023 Report

Get your insights right from the source.

The 2023 Zendesk CX Trends Report consists of data from nearly 3,700 customers and over 4,700 customer service and experience leaders, agents, and technology buyers from 20 countries, as well as Zendesk Benchmark product usage data from nearly 100,000 Zendesk customers worldwide, ranging from small business to enterprises.

Read the report
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VIRTUAL EVENT

CX Trends 2023 Video Hub
Wednesday 
May 
11
 , 
2022

Our flagship event returns. It’s happening online, everywhere—and it’s made of possibilities to get you closer to your customer experience dream.


Download our event guide now, so you can plan your sessions and get the most out of the day.

The live show’s over, but the learning continues. 

 

Our global customer experience event is now available for streaming. We talk conversational CRM, the big trends, and how our community is capitalizing on speed and innovation to help everyone get back to business.

Watch on-demand
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OUR TOP PICKS

Agenda

A wealth of wisdom, wrapped up in one 90-minute show. Our agenda will tickle your brain and give you the confidence to take your customer experience vision into the future. Enjoy.

The long-awaited keynote

Zendesk CEO and Founder, Mikkel Svane, will talk about what’s on everyone’s minds: the future. Zero in on the Zendesk vision, and big and bright things ahead.

Product announcements

Here’s what’s bubbling behind the scenes. We reveal what’s new in the Zendesk Suite and our Sunshine platform.

Our most Relate-able customer stories

Learn from exceptional businesses, with exceptionally practical knowledge. See what our partners do to succeed in customer experience—and how your team might do it too. Featuring Stanley Black & Decker, Virgin Pulse, Ada, MaestroQA, and many more.

Five big bets for the future of CX

Our crowd favorite talk returns. Zendesk CTO, Adrian McDermott, shares trends and opportunities around the corner.

After the main show, we invite you to curate your own journey. Handpick the sessions most helpful for you—whether that’s learning more about a specific product, chatting with Sales, or scheduling a demo.

The tracks

TRACK ONE

Introduction to Zendesk

Welcome to the wonderful world of Zendesk possibilities. Our straightforward sessions show you how to make the most out of our crowd pleasers: Zendesk for Service and Zendesk for Sales. Then, we unlock the modern employee experience.

TRACK TWO

Wise words on
customer experience

This is thought leadership for thoughtful minds. Some very impressive experts reveal what’s on our customer experience radar for the year ahead. Don’t miss the trends and pointers that should be on yours. 

TRACK THREE

What's new at Zendesk

The new wave of customer support is here. We show you how to prepare for the future, with a little help from some new Zendesk updates. As a cherry on top, we’re making a special announcement. 

OUR TOP PICKS

Agenda

A wealth of wisdom, wrapped up in one 90-minute show. Our agenda will tickle your brain and give you the confidence to take your customer experience vision into the future. Enjoy.

The keynote

There’s momentum in the air. We’ve learned a lot about what customers expect and what businesses are capable of. Now, it’s time to build on our greatest lessons. Discover how our community is capitalizing on speed and innovation, to help everyone get back to business. Zendesk CEO and Founder, Mikkel Svane, and top product leaders will guide the way.

Our most Relate-able customer stories

Learn from exceptional businesses, with exceptionally practical knowledge. See what our partners do to succeed in customer experience—and how your team might do it too. Featuring Stanley Black & Decker, Virgin Pulse, Ada, MaestroQA, and many more.

Product announcements

Here’s what’s bubbling behind the scenes. We reveal what’s new in the Zendesk Suite and our Sunshine platform.

After the main show, you’ll curate your own journey. Handpick the sessions that are most helpful for you—whether that’s learning more about trends, finding practical solutions, or scheduling a demo.

The tracks

TRACK ONE

Know your Zendesk

Welcome to the wonderful world of Zendesk possibilities. Our straightforward sessions show you how to make the most out of our crowd pleasers: Zendesk for Service and Zendesk for Sales. Then, we unlock the modern employee experience.

See sessions
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TRACK TWO

Wise words on customer experience

This is thought leadership for thoughtful minds. Some very impressive experts reveal what’s on our customer experience radar for the year ahead. Don’t miss the trends and pointers that should be on yours.

See sessions
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TRACK THREE

What's New

The new wave of customer support is here. We show you how to prepare for the future, with a little help from some Zendesk updates.
 

See sessions
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Speakers

Mikkel Svane

CEO and Founder

Zendesk

Adrian McDermott

Chief Technology Officer

Zendesk 

Caitlin Keohane

SVP, Global Customer Advocacy

Zendesk

Zoe Koven

VP, Global Advocacy

Zendesk

Michael Pace

Vice President of Global Member Services and Operations

Virgin Pulse

Suri Ratnatunga

Global Director,
Customer Satisfaction

BEES

Orlando Gadea

Global VP, Customer
Experience Transformation

Stanley Black & Decker

Yossi Mlynsky

CEO

Upstack

Adriana Vazquez

Head of OpCX, Core

Logitech

Matt Owens

Technical Program Manager

Netflix

Sonja Carter

Senior Director, Engineering

Groupon

Vikas Mahajan

Head of DigitaL Platforms
 

Logitech

Tristan Gadsby

CEO

Alliants

Vasu Prathipati

CEO & Co-Founder

MaestroQA

Michael Setticasi

VP of Partnerships

Ada 

Dan Ross

Director, Global Customer Operations

Lightspeed Commerce

Sponsors

Our big event is kindly supported by our big wig partners. Big thanks to them all.

PLATINUM SPONSORS

GOLD SPONSORS

SILVER SPONSORS

RESOURCES

Go to zendesk.com

Zendesk events

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©Zendesk 2022

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Speakers

Portrait

Mikkel Svane

CEO AND FOUNDER

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Adrian McDermott

CHIEF TECHNOLOGY OFFICER

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Caitlin Keohane

SVP GLOBAL CUSTOMER ADVOCACY

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Suri Ratnatunga 

GLOBAL DIRECTOR, CUSTOMER SATISFACTION

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Michael Pace

SENIOR DIRECTOR, GLOBAL MEMBER SERVICES

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Orlando Gadea

GLOBAL VP, CUSTOMER EXPERIENCE TRANSFORMATION

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Yossi Mlynsky

CEO

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Adriana Vasquez

HEAD OF OPCX, CORE

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Vikas Mahajan

HEAD OF DIGITAL PLATFORMS

You’re invited to the big one

A wealth of wisdom, wrapped up in one 90-minute show. Our agenda will tickle your brain and give you the confidence to take your customer experience vision into the future. Enjoy.

Register now
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The long-awaited keynote

Zendesk CEO and Founder, Mikkel Svane, will talk about what’s on everyone’s minds: the future. Zero in on customer intelligence, the Zendesk vision, and big and bright things ahead.

Zendesk product roadmap

Here’s what’s bubbling behind the scenes. We reveal our plans for conversational CRM and our Sunshine platform.

Our most Relate-able customer stories

Learn from exceptional businesses, with exceptionally practical knowledge. See what our partners do to succeed in customer experience—and how your team might do it too. Featuring Stanley Black & Decker, Virgin Pulse, Ada, MaestroQA, and many more.

Five big bets for the future of CX

Our crowd favorite talk returns. Zendesk CTO, Adrian McDermott, shares trends and opportunities around the corner.

After the main show, we invite you to curate your own journey. Handpick the sessions most helpful for you—whether that’s learning more about a specific product, chatting with Sales, or scheduling a demo.

Meet our speakers

Adrian McDermott

Chief Technology Officer 

Zendesk

Sarah Reed

Sr Director of Global Strategic Events

Zendesk

Matt Dixon

Chief Research and Innovation Officer

Tethr

Jenn Lim

CEO & co-founder

Company Name

Albert Lin

CEO & co-founder

Company Name

Emily and Amelia Nagoski

CEO & co-founder

Company Name

Teresa Anania

CEO & co-founder

Company name

Matt Price

CEO & co-founder

Company name

Timothy Marsden

CEO & co-founder

Company name

Meet our speakers

Adrian McDermott

Chief Technology Officer

Zendesk

Matt Dixon

Chief Research and Innovation Officer

Tethr 

Jenn Lim

CEO & Chief

Happiness Officer 

Delivering Happiness

Albert Lin

National Geographic Explorer and Engineer


Emily and Amelia Nagoski

Twin sisters and

 authors,burnout 


Teresa Anania

SVP of Customer

Success

Zendesk

Matt Price

SVP of Global

Advocacy 

Zendesk

Sarah Reed

Sr Director of Global Strategic Events

Zendesk

Timothy Marsden

Senior Director, Technology Partner Ecosystem

Zendesk

Alicia Skubick

Chief Marketing OfficeR

Trustpilot

Donovan Steinberg

Director of Customer Success

BombBomb

Schedule highlights


Introduction

Dive into CX Trends and customer service-led growth with Zendesk Chief Technology Officer, Adrian McDermott.

Trap 1

Your customer service isn’t wowing customers, but maybe they don’t want to be wowed

Going above and beyond for individual customers doesn’t pay off in a way you might expect. It's much more strategic to curb disloyalty instead. Hear from Matt Dixon, Chief Research and Innovation Officer at Tethr and author of The Effortless Experience on how to make sure your customers keep coming back.

Trap 2

Your leadership talks the talk, but doesn’t walk the walk

You can’t force the C-suite to shadow agents or listen in on support calls. But you share their values, arm them with data, and help prioritize customer feedback. Hear from Jenn Lim, CEO and Chief Happiness Officer at Delivering Happiness and author of Beyond Happiness, as well as customer stories from Trustpilot, LensDirect, and Kaplan.

Trap 3

Customer service is still seen as a cost center

1 in 3 companies still view customer service as a cost center. The truth is, it can act as a revenue generator in its own right. Hear from Matt Price, SVP of Global Advocacy at Zendesk alongside a customer story from BombBomb on how they made it happen.

Trap 4

Agents are burned out and feel undervalued

Your agents are on the frontlines. And when they’re unhappy, that means higher churn rates and dissatisfied customers. Hear from Emily and Amelia Nagoski, twin sisters and authors of Burnout, about how to keep your agents and customers happy.

TRAP 5

Disjointed systems confuse customers (and employees) and halt growth

Teams won’t succeed without the right tools in place—and backend issues directly affect customers. Hear from National Geographic Explorer and Engineer Albert Lin, most recently featured on Disney’s “Welcome to Earth”, about the importance of processes and systems to achieve goals—whether it’s in the jungle or a call center.


The Zendesk perspective

Hear how Zendesk can help you navigate common customer service traps and set you up as a high-performing support organization.


How partners can help

Learn how Zendesk partners can support your journey to exceptional customer service.

Sponsors

Join us

Our CX Trends global event focuses on the five major traps that customer service teams are faced with. These barriers weaken your bottom line—but together, we can keep it growin’. We’ll equip you with everything you need to get leadership on board immediately and set your team up for success. Join us, see how top-performers are thriving, and get actionable takeaways to unlock growth with customer service.

Watch now
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The evolution of
customer experience

SESSION ONE

Meet Zendesk for Service

We’ve learned a lot about what customers expect and what businesses are capable of. Now, it’s time to build on our biggest lessons as we step into the future. In this keynote, discover how our community is capitalizing on speed and innovation, to help everyone get back to business. Zendesk CEO and Founder, Mikkel Svane, and top product leaders will guide the way.

SPEAKERS

Mikkel Svane

CEO and Founder


Mike Gozzo

SVP Product, Messaging


Candace Marshall

Director, Product Marketing


Jon Aniano

SVP Product, CRM Applications


Paxton Cooper

VP Support, Platform


Lisa Kant

VP, Product Maketing

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Introduction to Zendesk for Service

SESSION ONE

Meet Zendesk for Service

Zendesk builds simple solutions for complex problems. But like most things, it’s only simple when you know how to use it. Whether you’re looking to get up and running quickly or completely customize your service solution, this one’s for you.

SPEAKER

Lauren Hanson

Senior Manager, Product Marketing

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Introduction to Zendesk for Sales

SESSION ONE

Meet Zendesk for Service

Providing great customer experiences doesn’t stop at service teams—your sales teams are an important part of the story. Learn how Zendesk Sell can help sales teams boost productivity, make data-driven decisions, and deliver exceptional customer experiences.

SPEAKER

Maddy Storck

Product Marketing Manager

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Introduction to Zendesk for employee experience

SESSION ONE

Meet Zendesk for Service

A lot of things have shifted online over the last few years—and so the need for seamless digital employee experiences has never been greater. Learn how Zendesk is making it easier for businesses to meet digital workforce needs with modern employee engagement solutions.

SPEAKER

Josh Bean

Senior Director, Product Marketing

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Designing a customer-first service organization

SESSION ONE

Meet Zendesk for Service

Embarking on a business transformation is no easy feat. In this session, Zendesk Advocacy leaders share their top tips and strategies for a steady path to success.

SPEAKERS

Caitlin Keohane

SVP, Global Customer Advocacy

 

 Zoe Koven

VP, Customer Advocacy

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Five big bets for the future of CX

SESSION ONE

Meet Zendesk for Service

Technology has made some rapid and creative strides over the last few years. Some predicted, some pandemic. Adrian McDermott, Chief Technology Officer at Zendesk, dusts off his crystal ball to give us his five big predictions for the customer experience future.

SPEAKER

Adrian McDermott

Chief Technology Officer

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How to scale a legendary experience

SESSION ONE

Meet Zendesk for Service

Today’s customer support values good relationships over fast transactions. Therefore, businesses must scale great service experiences alongside team growth and increasingly complex support operations. Experience Management for service teams has changed the game. Vasu Prathipati CEO of MaestroQA, discusses how to leverage innovative analytics, quality assurance, and coaching strategy to increase customer experience satisfaction.

SPEAKER

Vasu Prathipati

CEO, MaestroQA

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The brand interaction gap

SESSION ONE

Meet Zendesk for Service

When someone interacts with your brand, it’s your opportunity to build trust, deliver value, and drive growth. But when you’re working at scale—and in an increasingly digital world—it gets harder to make every interaction count. That’s why automation strategies are vital in delivering personalized, ondemand service that keeps customers coming back. Michael Setticasi, VP Partnerships at Ada, uses the analysis of over a billion automated brand interactions to reveal his top three trends, and what we can learn from them. You’ll also meet Tile, who are combining Ada and Zendesk to supercharge their automation strategy.

SPEAKER

Michael Setticasi

VP Partnerships, Ada

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What’s New with messaging: Deliver fast, personalized service at scale

SESSION ONE

Meet Zendesk for Service

Today’s customers expect seamless, omnichannel conversations that can be picked up and left off at any point. Make sure your teams are ready to support customers, wherever they reach out to. Learn more about Zendesk messaging and start providing fast, personalized service—every time.

SPEAKERS

Polomi Batra

Group Manager, Product Marketing


Sonja Carter

Senior Director, Engineering Groupon

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What’s New with Agent Workspace: Manage your operations and adapt 
 to disruptions with Agent Workspace

SESSION ONE

Meet Zendesk for Service

No matter how big or small your service organization is, a solution for smoothly managing your operations is key. Find out how Zendesk can keep your customers and agents happy by managing agent availability, incoming requests, and agent activity insights.

SPEAKERS

Claire Peracchio

Group Manager, Product Marketing

 

Dan Ross

Director, Global Customer Operations

Lightspeed Commerce

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What’s New with platform and integrations: Scale with the power of Sunshine Platform

SESSION ONE

Meet Zendesk for Service

Every business is unique. That’s why Zendesk builds unique solutions. Join us to learn about what’s new with the Sunshine platform, including SLA 3.0 and new security features.

SPEAKERS

Jennifer Hersom

Director, Product Marketing

 

Michael Loggins

Global, VP of IT

SMC Corporation of America

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What’s New with Sell: Extend conversational experiences to your sales teams

SESSION ONE

Meet Zendesk for Service

To meet the expectations of today’s buyers, sales teams need to provide enjoyable conversational experiences. Join us as we investigate new innovations across Sell, including advanced reporting and new sales engagement tools, to keep your teams on top of their business.

SPEAKERS

Tina Gholami

Senior Manager, Product Marketing


Yossi Mlynsky

CEO

Upstack.co

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