Start the day with a barista-made coffee and breakfast while networking with over 500 of your industry peers. 

Refuel and reconnect: enjoy a buffet lunch while you tour the Ask the Experts Hall at your leisure, featuring live demo stands, the partner marketplace, and collaborative community spaces.

The High-Speed Blueprint for Relentless Innovation and Performance

Daniel Ricciardo, 8X F1 Grand Prix Winner, Entrepreneur & Global Ambassador

In his keynote, "The High-Speed Blueprint for Relentless Innovation and Performance", Daniel will share the mindset required to compete at the highest level. He’ll break down how to thrive under pressure, pivot at 200mph, and build a culture of relentless improvement.

Setting CX up for success in the AI era

Adrian McDermott, Chief Technology Officer, Zendesk

Most service interactions are failure demand or low-value work. AI's job is to clear that noise so teams can focus on interactions that grow revenue, drive loyalty, and build trust. Learn what that shift looks like in practice: how service roles are evolving, what it takes to build an AI-ready knowledge foundation, and why the organisations seeing the greatest return from AI are the ones chasing growth, not just efficiency.

The Future of Enterprise AI

Satya Tammareddy, Head of Go-To-Market, Australia & New Zealand, OpenAI

Lucinda Longcroft, Interim CEO, Tech Council of Australia

Mark Lewis, Director, GTM Specialist APJ, AWS

What is the true state of AI in Australian organisations? Few people have a clearer view than the leaders currently building it out, deploying it at scale, and shaping the policies that govern it. In this session, voices from OpenAI, AWS, and the Tech Council of Australia go beyond the headlines to share what they're actually seeing: where Australian enterprises are gaining ground, where they're still stuck, and what it takes to turn AI potential into real productivity. If you want an unfiltered read on the state and future of AI in Australia, this is it.

Future of Service: An Executive's Perspective

Richard Exton, Group Executive, Chief Technology and Data Officer, Aware Super

Bryce Maybury, Chief Technology Officer, Guzman y Gomez

Kellie Hackney, VP ANZ, Zendesk

Leaders who are setting new standards in service aren't waiting. They're making bold decisions, embedding AI thoughtfully, and bringing their entire organisations with them on the journey. Get the inside view on how executives from Aware Super and Guzman y Gomez are turning their visions into reality: the foundations they've built to enable omni-channel AI, how they've built momentum alongside governance, and their perspectives on where service is heading next to deliver even more value for customers.

Leave inspired and with the tools you need to drive service transformation.

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.