First name Last name

Position, company

14:30 PM

The kyenote

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all. 

thursday

March 27

Breakfast and expo open

Networking sessions

Lunch

Networking sessions

Breakouts and networking sessions

Afternoon keynote

Closing party

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Mrs Robinson
Mrs Robinson
Wishes you a wonderful day
Mrs Robinson
Mrs Robinson
Wishes you a wonderful day
Mrs Robinson
Mrs Robinson
Wishes you a wonderful day

14:30 PM

The kyenote

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all. 

12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

Berlin | 20 May 2025 | Alte Münze

zendesk 

showcase

Berlin

Discover what’s next in AI-powered service

 

With Zendesk Showcase we're bringing the CX world to Berlin. 


This is where CX, HR, and IT trendsetters will discover new AI innovations, get inspired by visionary speakers, and connect with leaders across industries. 

 

The event will be held in German. We offer English-German and German-English translation services for individual agenda items.


***Please note that we are currently unable to accept any further registrations, as we have reached our capacity limit.***

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Agenda

The program will take place across two stages – the Main Stage and the Breakout Stage. In addition, the Silent Demo Program will be held in the Expo Hall.


The Alte Münze will open its doors at 12:00 PM for registration.

Enhance your user experience and build brand equity with your design vernacular. 

RSVPs Closed
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 Main Stage

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 Breakout Stage

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 Silent  Demos

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Here's what to expect

...

Discover

This is where you can preview AI innovations driving the future of customer experience.

Get inspired

Hear emerging trends from AI and CX visionaries.

Connect

Network with CX, IT and HR leaders across industries.

Agenda

12:00 PM

 Arrival, Registration, Networking

Welcome to Zendesk Showcase in Berlin. A day packed with CX. 

Where: Alte Münze, Berlin 

13:00 PM

Kick off Zendesk Showcase Berlin

A big welcome, Tanja Hilpert, VP Central, Zendesk
Where: Main Stage

13:15 PM

Zendesk Executive & Product Keynote

 Please join our CEO Tom Eggemeier, CTO Adrian McDermott and EMEA CTO Matthias Göhler. 

The keynote from our guests from the USA will be held in English.

14:00 PM

Time for discussions with Zendesk experts, our partners & the CX community


from 14:30 PM onwards

Customer Spotlights, Deep Dive Sessions and Fire Side Chat on AI

There is always plenty of time to talk to our Zendesk experts and partners

Schedule

MAINstage

3:00 pm

Customer Spotlight: BVG


Ready for the Future: Innovative Tools & Approaches to Optimize the Customer Journey


Berlin’s public transport company, Berliner Verkehrsbetriebe (BVG), is Germany’s largest local transit provider. With innovative strategies and modern technology, it addresses the major ecological and social challenges of future mobility. In this Customer Spotlight, discover BVG’s CX journey and how the right service design enhances efficiency and drives the transition toward an AI-powered future.

3:30 pm

Customer Spotlight: tonies


CX Trendsetters in Action: How tonies Are Conquering Children's Rooms Around the World


Lauren Cooper (tonies) and Maximilian Giehl (Zendesk) demonstrate how tonies wins the hearts of young (and grown-up) fans worldwide through exceptional customer experience, emotional brand engagement, and smart support solutions.

4:00 pm

Customer Spotlight: AmRest with Zendesk Partner Leafworks


5:30 pm

Fireside Chat: The AI Monster Under the Bed


An inspiring fireside chat with Kenza Ait Si Abbou (author and AI expert) and Matthias Göhler (EMEA CTO at Zendesk) about people’s concerns around AI – and the opportunities a future with artificial intelligence can offer. 

Breakout stage

2:30 pm

Drive real resolutions with Zendesk Agents


Break down the road to 80% automation and see how next-generation AI Agents and Copilot deliver real resolutions. Explore product walkthroughs of our latest AI innovations, hear best practices, and join a live Q&A with Zendesk experts.

3:05 pm

Accelerate resolutions with no-code automation and integration

 

Discover how to accelerate complex resolutions across systems by creating unique, integrated AI and human workflows with the new Action Builder and App Builder. Learn to not only automate interactions but optimize and protect them with AI-powered analytics and security.

3:40 pm

Using Zendesk in a Production Environment


In this session, you'll learn about the experiences and benefits of using Zendesk as a central communication platform in a dynamic logistics and technology production environment – as well as its successful integration into a new IT infrastructure that replaced OTRS/Zammad.

 

Julia Leier (Zimmermann PV Stahlbau) and Olaf Kleidon (neteleven) share real-world insights and key learnings from their joint project.
4o


4:15 pm

No Fear of Change – How ista Transformed Its Customer Service


See how Zendesk for Contact Center, powered by Amazon Connect, combines AI-powered CX with award-winning CCaaS capabilities to support global contact centers—regardless of call volume or complexity. Key features include customizable IVR, real-time AI, outbound calling, and security controls—all seamlessly integrated into Zendesk.

5:00 pm

Simplify and scale your contact center operations with Zendesk


See how Zendesk for Contact Center, powered by Amazon Connect, combines AI-first CX with award-winning CCaaS functionality to support global contact centers, regardless of call volume or complexity. Key features include customizable IVR, real-time AI, outbound dialing, and security controls—all seamlessly integrated into Zendesk.

5:35 pm

Reimagining employee service for the AI era


Learn how the new Zendesk Employee Service Suite empowers teams like IT and HR to reimagine employee service for the AI era. We’ll cover new product innovations, our roadmap, and a live Q&A.

Agenda

18:30 PM - 20.00 PM

Drinks, music & time to say goodbye


Silent Demo Schedule

Our Solution Consulting team will present the latest product updates firsthand in room "Lichthof".

3:15-3:45 PM

Customize your AI agent for on-brand conversations

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

TBC

How to leverage AI to strengthen your help center

Speaker presentation by our Co-Founders Timothy Staples and Jeffrey Hunt.


TBC

Roundtable Discussion: “What Makes an Effective Virtual Event?”

“What Makes an Effective Virtual Event?” is a roundtable panel, hosted by moderator Leslie Patel.

TBC

How to accelerate resolutions with integrated workflows

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

Agenda

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

11:15 Breakout tracks begin

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 1

Product solutions and roadmap

Hear about the latest updates and releases—and how they can help your business.

TRACK 2

Make the most of Zendesk

Our experts show you how to customize Zendesk to fit your business needs.

TRACK 3

Emerging trends transforming CX

See what’s impacting the world of CX and beyond, alongside the best in the business.

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 1

Product solutions and roadmap

Hear about the latest updates and releases—and how they can help your business.

TRACK 2

Make the most of Zendesk

Our experts show you how to customize Zendesk to fit your business needs.

TRACK 3

Emerging trends transforming CX

See what’s impacting the world of CX and beyond, alongside the best in the business.

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 1

Product solutions and roadmap

Hear about the latest updates and releases—and how they can help your business.

TRACK 2

Make the most of Zendesk

Our experts show you how to customize Zendesk to fit your business needs.

TRACK 3

Emerging trends transforming CX

See what’s impacting the world of CX and beyond, alongside the best in the business.

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

12:30 Lunch

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

13:00 Breakout tracks continue

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 1

Panel: Delivering a customer first strategy with Zendesk

Harness the possibilities of AI

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

TRACK 2

Panel: Delivering a customer first strategy with Zendesk

Fall in love with personalized conversational experiences

Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.


Our product vision is robust. We’re building on conversational experiences with AI and making the agent experience more intuitive for all.

Multi-day agenda

thursday

March 27

Breakfast and expo open

Networking sessions

Lunch

Networking sessions

Breakouts and networking sessions

Afternoon keynote

Closing party

thursday

March 27

Breakfast and expo open

Networking sessions

Lunch

Networking sessions

Breakouts and networking sessions

Afternoon keynote

Closing party

thursday

March 27

Breakfast and expo open

Networking sessions

Lunch

Networking sessions

Breakouts and networking sessions

Afternoon keynote

Closing party

Our Experts and Speakers

Tanja Hilpert

Regional VP Central, Zendesk

Tom Eggemeier

CEO, Zendesk

Adrian McDermott

CTO, Zendesk

Kenza Ait Si Abbou

AI-Expert & Bestselling Author

Matthias Göhler

EMEA CTO, Zendesk

Benedikt Lupper

Senior Account Manager, Zendesk

Maximilian Giehl

Account Manager, Zendesk

Lauren Cooper 

Director Global Customer Hapiness,

tonies®

Josefine Wegestein

Teamlead App Support, BVG - Berliner Verkehrsbetriebe

Julia Leier

After Sales Manager

Philipp Schwarzhoff

Chapter Lead CRM Solutions Integration, ista SE

Katrin Köllnick

Product Owner, ista SE

Julian Hertzog

CRO, babelforce

Philipp Heinrich

Enterprise Account Executive, Zendesk

Benjamin Kaiser

Lead CX Sales & Solution Consultant, neteleven

Katharina Zurnatzis

Customer Care Director, AmRest

Robert Cwicinski

CEO, Leafworks

This was Showcase 2024

Location

Alte Münze

Molkenmarkt 2

10179 Berlin


Save your spot now, we are looking forward to seeing you in Berlin. 

Thank you to our sponsors

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Thank you for your interest in Showcase Berlin. This year we have reached full capacity and our registration is closed. Follow upcoming events and news on zendesk.de.